Entrepreneurship at the intersection of ecology, equity & economics building regenerative brands that empower farmers, women, and communities across Asia and Africa.
Guided by the belief that sustainability and inclusivity are inseparable, Dr. Selvam Daniel has spent over 25 years designing agricultural systems, certification frameworks, and ethical brands that connect rural producers with global markets.
His mission is to transform value chains into vehicles for regeneration where every product tells a story of dignity, transparency, and ecological balance.
Guiding principles that drive our work
Empowering farmers, women, and rural youth through inclusive development programs.
Advancing organic and regenerative agriculture for ecological balance and sustainability.
Building equitable markets that reward ethics and ensure fair economic participation.
Aligning business growth with meaningful social transformation and community impact.
25+ years of transformative impact
Grassroots development and participatory certification
Founded India's largest organic certification body
Integrated organic supply chains & brands
Global certification & sustainability services
100% adulteration-free groceries
Goat-milk-based premium skincare
Independent inspection and testing
Seeds of Sovereignty for Africa's Future
Through strategic partnerships and farmer-led enterprises, Dr. Daniel's work spans five continents, impacting over 200,000 smallholder farmers and promoting 40,000 ha of organic cultivation.
Recognized for excellence in sustainable agriculture
Recognized by leading organic and fair-trade institutions for pioneering inclusive agribusiness models and strengthening smallholder economies through certification, brand innovation, and market access.
"True sustainability begins when the farmer, the consumer, and the planet all benefit not one at the cost of the other."